Paolo Liu has studied at RMIT University majoring architecture for 2 years. After being introduced to the field of creative design by coincidence, she quickly got indulged in it and soon took it as a devoting career. For the past few years, she has been cooperating with brands like PodFest China, Fotografiska, Taikoo Hui, Museum of Art Pudong, Adidas, new balance, Starbucks etc., by doing their creative designs.
As Visual Director of Kaiji Tea House, she is also involved in the branding and presentation of its visual system, and she has extensive experience in branding. she continually puts her own aesthetic concepts into serving practicality. Each branding practice gives her an opportunity to explore the essence of things. She’s consistently searching for a structurized method to integrate the needs of client, customer, functions, humanities and other elements, letting creativity could gradually emerge in the public eye.
We can touch：
Branding
Visual Identity
Key visual
Package design
Poster
Publication
Signage design
City branding
Brand Planning
Website Design
Application Design
Film / Animation
···
Branding
Visual Identity
Key visual
Package design
Poster
Publication
Signage design
City branding
Brand Planning
Website Design
Application Design
Film / Animation
···